tag:blogger.com,1999:blog-48176559204232080242024-03-13T08:37:13.840-04:00Hayes FoundationKyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.comBlogger37125tag:blogger.com,1999:blog-4817655920423208024.post-59089521460538821612011-10-12T12:23:00.007-04:002011-10-12T12:35:20.170-04:00Hayes Foundation to Join CJ Foundation for SIDS<a href="http://4.bp.blogspot.com/-JHuMwEzcRR0/TpW_A-NhhnI/AAAAAAAAAFo/33vEJTlgMw0/s1600/hayes2%2B%25283%2529.JPG" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 200px; height: 154px;" src="http://4.bp.blogspot.com/-JHuMwEzcRR0/TpW_A-NhhnI/AAAAAAAAAFo/33vEJTlgMw0/s200/hayes2%2B%25283%2529.JPG" border="0" alt="" id="BLOGGER_PHOTO_ID_5662642129908893298" /></a><p class="MsoNormal" style="color: rgb(0, 0, 0); ">“This is a magical day for me and everyone who has helped the Hayes Foundation get to this point,” said Oliver, founder and executive director of the Hayes Foundation. “It’s overwhelming to think about how small we were when we started and now have the opportunity to partner with the CJ Foundation. I’m honored the Hayes Foundation is joining such an impactful organization, an organization that can take us to new levels of raising awareness of SIDS in Richmond and beyond.”<o:p></o:p></p><img src="http://4.bp.blogspot.com/-yeDM5fHheoE/TpW_QTCDRZI/AAAAAAAAAGA/xX12_3GltDU/s200/Onesie_professioinalfront.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5662642393195955602" style="float: right; margin-top: 0px; margin-right: 0px; margin-bottom: 10px; margin-left: 10px; cursor: pointer; width: 169px; height: 200px; " /><div><p class="MsoNormal" style="color: rgb(0, 0, 0); ">“One of our goals with the <i>This Side Up</i> campaign has been to spread our message across the country and beyond,” said Oliver, who will join the CJ Foundation’s board of directors. “The CJ Foundation will be able to take the <i>This Side Up</i>campaign to another level and guide its growth. We now have the onesies in English, Spanish and Vietnamese – I would like to see them in every language one day.”</p><div><span class="Apple-style-span" style="color: rgb(0, 0, 238); -webkit-text-decorations-in-effect: underline; "><br /></span></div><p class="MsoNormal" style="color: rgb(0, 0, 0); "><a href="http://www.hayeshitzemanfoundation.org/docs/HFCJFoundation.pdf">Click here to read the full press release.</a></p></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com5tag:blogger.com,1999:blog-4817655920423208024.post-47713354926619818562011-10-12T12:23:00.006-04:002011-10-12T12:34:31.151-04:00Hayes Foundation to Join CJ Foundation for SIDS<a href="http://4.bp.blogspot.com/-JHuMwEzcRR0/TpW_A-NhhnI/AAAAAAAAAFo/33vEJTlgMw0/s1600/hayes2%2B%25283%2529.JPG" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 200px; height: 154px;" src="http://4.bp.blogspot.com/-JHuMwEzcRR0/TpW_A-NhhnI/AAAAAAAAAFo/33vEJTlgMw0/s200/hayes2%2B%25283%2529.JPG" border="0" alt="" id="BLOGGER_PHOTO_ID_5662642129908893298" /></a><p class="MsoNormal" style="color: rgb(0, 0, 0); ">“This is a magical day for me and everyone who has helped the Hayes Foundation get to this point,” said Oliver, founder and executive director of the Hayes Foundation. “It’s overwhelming to think about how small we were when we started and now have the opportunity to partner with the CJ Foundation. I’m honored the Hayes Foundation is joining such an impactful organization, an organization that can take us to new levels of raising awareness of SIDS in Richmond and beyond.”<o:p></o:p></p><img src="http://4.bp.blogspot.com/-yeDM5fHheoE/TpW_QTCDRZI/AAAAAAAAAGA/xX12_3GltDU/s200/Onesie_professioinalfront.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5662642393195955602" style="float: right; margin-top: 0px; margin-right: 0px; margin-bottom: 10px; margin-left: 10px; cursor: pointer; width: 169px; height: 200px; " /><div><p class="MsoNormal" style="color: rgb(0, 0, 0); ">“One of our goals with the <i>This Side Up</i> campaign has been to spread our message across the country and beyond,” said Oliver, who will join the CJ Foundation’s board of directors. “The CJ Foundation will be able to take the <i>This Side Up</i>campaign to another level and guide its growth. We now have the onesies in English, Spanish and Vietnamese – I would like to see them in every language one day.”</p><div><span class="Apple-style-span" style="color: rgb(0, 0, 238); -webkit-text-decorations-in-effect: underline; "><br /></span></div><p class="MsoNormal" style="color: rgb(0, 0, 0); "><a href="http://www.hayeshitzemanfoundation.org/docs/HFCJFoundation.pdf">Click here to read the full press release.</a></p></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-90872103905272795802011-04-01T09:07:00.000-04:002011-04-01T09:08:06.372-04:00<span class="Apple-style-span" style="color: rgb(51, 51, 51); font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; "><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message">A new Australian study finds that babies who sleep on their stomachs -- a position thought to pose a risk for SIDS -- have lower levels of oxygen in their brains than those who sleep on their backs.<br /></span></h3><div><span class="UIStory_Message"><br /></span></div><div><span class="UIStory_Message"><a href="http://health.usnews.com/health-news/family-health/sleep/articles/2011/03/03/research-uncovers-clue-to-sids">Click here for the full article.</a></span></div></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-35961343165502738502011-03-15T13:51:00.003-04:002011-03-15T13:55:35.822-04:00<span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; "><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="Apple-style-span" style="color: rgb(51, 51, 51); font-size: 11px; "><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message">US House of Representatives proposes deeper cuts to Title V Maternal and Child Health Services Block Grant. This cut could end lifesaving research and essential services including prenatal and well-child care.<br /><br />Contact your House representative and urge them to fight cuts to MCHB, HRSA, NIH and CDC. You can find informa<span class="text_exposed_show" style="display: inline; ">tion on your representative by visiting <a href="http://www.house.gov/" rel="nofollow" target="_blank" style="cursor: pointer; color: rgb(59, 89, 152); text-decoration: none; ">www.house.gov</a>.</span></span></h3></span></h3><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message"><span class="text_exposed_show" style="display: inline; "><span class="Apple-style-span"></span><br /><a href="http://globalgeopolitics.net/wordpress/2011/02/19/u-s-house-pushes-through-deep-aid-cuts/" style="color: rgb(51, 51, 51); ">Click here to learn more.</a></span></span></h3></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-36096697453231623542011-02-01T14:12:00.001-05:002011-02-01T14:13:34.485-05:00Robert Redford talks about losing his son to SIDS.<p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" >I am so grateful Robert Redford is willing to share his story and express his feelings about losing his son to SIDS. It’s true that the pain never goes away, you just learn to live with it. Here’s Robert’s story. <o:p></o:p></span></span></p> <p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" >Legendary actor Robert Redford is opening up about SIDS, and the impact it has had on his personal life. In doing so, he is also opening up some incredibly painful and very old wounds.<o:p></o:p></span></span></p> <p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" >According to<span class="apple-converted-space"> </span><a href="http://www.popeater.com/2011/01/21/robert-redford-son-sids-aarp/" title="Popeater"><span style="color:#006699">Popeater</span></a>, Redford will appear in the March/April issue of<span class="apple-converted-space"> </span><em>AARP Magazine</em>. His cover story details the tragedy of losing his infant son to SIDS more than fifty years ago.<o:p></o:p></span></span></p> <p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" >Redford says he has never gotten over losing his son. He and his first wife, Lola Van Wagenen went on to have three additional children following the loss of their 5-month-old baby boy, but he claims the grief never fully went away.<o:p></o:p></span></span></p> <p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" >"It was really hard," Redford said in AARP Magazine. "We were very young. I had my first theater job. which didn't pay much. We didn't know anything about SIDS, so the only thing you think is that you've done something wrong. As a parent, you blame yourself. That creates a scar that never completely heals."</span><span class="Apple-style-span" ><o:p></o:p></span></span></p><p style="margin-top:0in;margin-right:0in;margin-bottom:7.5pt;margin-left:0in; line-height:13.5pt"><span style="font-size: 9pt; color: rgb(68, 68, 68); "><span class="Apple-style-span" ><a href="http://celebs.gather.com/viewArticle.action?articleId=281474978962229">Click here for the full story.</a></span></span></p>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-34086018240521972952011-01-25T12:26:00.002-05:002011-01-25T12:30:07.350-05:00Kyra Oliver Shares Her Story With CBS's Virginia This Morning.<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_4x_v19xNWR8/TT8Ia-U4GjI/AAAAAAAAAEo/ayiw7sgasRE/s1600/Screen%2Bshot%2B2011-01-2%252379D39.jpg"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 320px; height: 195px;" src="http://1.bp.blogspot.com/_4x_v19xNWR8/TT8Ia-U4GjI/AAAAAAAAAEo/ayiw7sgasRE/s320/Screen%2Bshot%2B2011-01-2%252379D39.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5566176923953404466" /></a><br /><br /><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><br /></div><div><a href="http://www.wtvr.com/videobeta/83197ef1-a1cd-4d91-a6e8-eb55b98a7896/Community/This-Side-Up-Campaign-SIDS-Awareness">Click here to see the full interview</a></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-48526549747824398422010-11-30T15:30:00.001-05:002010-11-30T15:30:59.404-05:00Last day to Vote.<span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; color: rgb(51, 51, 51); ">Challenge: get 5 friends to text 104059 to 73774 or visit<br /><a href="http://www.refresheverything.com/stopsidsvirginia" rel="nofollow" target="_blank" style="cursor: pointer; color: rgb(59, 89, 152); text-decoration: none; ">http://www.refresheverything.com/stopsidsvirginia</a><br />and vote today.<br /><br />Can you do it? Let's go!</span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-22817738643195045882010-11-29T13:49:00.001-05:002010-11-29T13:52:16.835-05:002 days left!<span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; color: rgb(51, 51, 51); "><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message">Challenge: get 5 friends to text 104059 to 73774 or visit <a href="http://www.refresheverything.com/stopsidsvirginia" rel="nofollow" target="_blank" style="cursor: pointer; color: rgb(59, 89, 152); text-decoration: none; "><span>http://www.refresheverything.com/stopsid</span><wbr><span class="word_break" style="display: block; float: left; margin-left: -10px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; "></span>svirginia</a> and vote today and tomorrow. </span></h3><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message"><br /></span></h3><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; "><span class="UIStory_Message">Can you do it? Let's go!</span></h3></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-47503652618636999212010-11-18T12:31:00.000-05:002010-11-18T12:32:31.048-05:00November is almost over-- hang in there with me. Text today!<p class="MsoNormal"><span class="apple-style-span"><span class="Apple-style-span" ><span class="Apple-style-span" style="font-size: small;">We need your help!</span></span><span class="Apple-style-span" ><span class="Apple-style-span" style="font-size: small;"><o:p></o:p></span></span></span></p> <p class="MsoNormal"><span class="apple-style-span"><span style="font-family: Arial; "><span class="Apple-style-span" style="font-size: small;">Text 104059 to 73774</span></span><span class="Apple-style-span" style="font-size: small;"> and vote online at </span></span><span style="font-family: Arial; "><a href="http://www.refresheverything.com/stopsidsvirginia"><span class="Apple-style-span" style="font-size: small;">http://www.refresheverything.com/stopsidsvirginia</span></a></span></p> <p class="MsoNormal"><span class="Apple-style-span" style="font-family: Arial; "><span class="Apple-style-span" style="font-size: small;">Thanks!</span></span></p>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-10748024887490937722010-11-11T10:10:00.000-05:002010-11-11T10:12:22.677-05:00NIH alerts caregivers to increase in SIDS risk during cold weather<span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: 14px; line-height: 17px; "><h1 style="margin-top: 1.5em; margin-right: 0px; margin-bottom: 1.5em; margin-left: 0px; font-family: Arial, Helvetica, sans-serif; clear: left; font-size: 1.1em; ">NIH alerts caregivers to increase in SIDS risk during cold weather</h1><h2 style="margin-top: -1.5em; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-family: Arial, Helvetica, sans-serif; clear: left; font-size: 1em; font-weight: normal; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-style: italic; ">Extra blankets, warm clothes, may lead to dangerous overheating</h2><p style="font: normal normal normal 1em/1.25 Arial, Helvetica, sans-serif; ">Parents and caregivers can take steps to reduce the risks of Sudden Infant Death Syndrome (SIDS) during the colder months, when infants are at higher risk, according to the National Institutes of Health.</p><p style="font: normal normal normal 1em/1.25 Arial, Helvetica, sans-serif; ">These include avoiding overheating an infant during nap or sleep time; placing the infant on his or her back to sleep; placing infants to sleep on a firm, safety approved mattress; keeping toys, blankets, and other loose objects out of the crib, and never smoking around an infant.</p><p style="font: normal normal normal 1em/1.25 Arial, Helvetica, sans-serif; "><a href="http://www.nih.gov/news/health/nov2010/nichd-02.htm">Click here for the full article</a></p></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-78823986670760089722010-11-03T13:33:00.001-04:002010-11-03T13:33:34.766-04:00Please Vote. We NEED your help!<iframe src="http://www.refresheverything.com/widget/?i=543bc17e-06ce-102e-be05-0019b9b9e205&w=300&mc=333333&mt=Hey%20folks%2C%20please%20vote%20for%20my%20friend%20Kyra%20Oliver/The%20This%20Side%20Up%20campaign%27s%20awesome%20idea%20to%20change%20America%21" width="300" height="255" scrolling="'no'" frameborder="'0'"></iframe>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-89424737119804617352010-11-01T20:16:00.001-04:002010-11-01T20:16:47.542-04:00Please HELP-- I need your vote every day<!--StartFragment--><span class="Apple-style-span" style="font-family:Verdana, Helvetica, Arial;font-size:100%;"><span class="Apple-style-span" style="font-size: 13px;"><u><iframe src="http://www.refresheverything.com/widget/?i=543bc17e-06ce-102e-be05-0019b9b9e205&w=300&mc=333333&mt=Hey%20folks%2C%20please%20vote%20for%20my%20friend%20Kyra%20Oliver/The%20This%20Side%20Up%20campaign%27s%20awesome%20idea%20to%20change%20America%21" width="300" height="255" scrolling="'no'" frameborder="'0'"></iframe></u></span></span> <!--EndFragment-->Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-54473368614658632182010-09-24T09:33:00.002-04:002010-09-24T09:38:36.444-04:00This Side Up campaign launches partnership with the Healthy Start Coalition of SW Florida!<span class="Apple-style-span" style="font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 11px; color: rgb(51, 51, 51); "><h3 class="UIIntentionalStory_Message" ft="{"type":"msg"}" style="font-size: 13px; color: rgb(51, 51, 51); margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-weight: normal; overflow-x: hidden; overflow-y: hidden; "><span class="UIIntentionalStory_Names" ft="{"type":"name"}" style="color: rgb(128, 128, 128); "> </span><span class="UIStory_Message">I am so excited to to share this story from our 3 press conferences held yesterday. It was the official launch of our partnership of the This Side Up (TSU) Campaign with the Healthy Start Coalition of Southwest Florida. Every baby delivered in a birthing hospital in Southwest Florida will go home with a TSU onesie!</span></h3><div><span class="UIStory_Message"><br /></span></div><div><span class="UIStory_Message">To read the full story:</span></div><div><span class="UIStory_Message"><a href="http://www.news-press.com/article/20100924/HEALTH/100923079/1075/Lee-County-ceremony-mourns-infants--lives-cut-short">http://www.news-press.com/article/20100924/HEALTH/100923079/1075/Lee-County-ceremony-mourns-infants--lives-cut-short</a></span></div></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-74339516268678427622010-06-23T14:34:00.004-04:002010-06-23T14:58:44.548-04:00Hayes Foundation Raises $100,000 to Combat SIDSThe Country Club of Virginia was the site May 15th for the eighth annual Hayes Foundation State of the Art Ball, a black-tie fundraiser themed this year around "Bond, James Bond, Baby."<br /><br />Just in recent weeks, we've implemented - via hospital educators - a This Side Up survey to be given to prospective parents... to help us gauge their awareness and understanding of SIDS," Oliver said.<br /><br />"Ukrop's Dress Express President, John Carrico, sizes up a This Side Up onesie with the help of Kyra Oliver, Founder and Executive Director."<br /><br /><a href="http://www.hayeshitzemanfoundation.org/docs/times_event2010%20copy.pdf">Click here to read the full story printed in the Richmond Times Dispatch.</a>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-23470817587134857472010-02-03T15:06:00.005-05:002010-02-03T15:11:28.982-05:00Study May Show Cause of SIDS<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_4x_v19xNWR8/S2nYO2OP5fI/AAAAAAAAAEM/Dejufq6KZ4I/s1600-h/winifred_back.jpg"><img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;width: 226px; height: 320px;" src="http://2.bp.blogspot.com/_4x_v19xNWR8/S2nYO2OP5fI/AAAAAAAAAEM/Dejufq6KZ4I/s320/winifred_back.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5434112174984259058" /></a><br /><!--StartFragment--><span style="font-size:130%;"><span style="font-family:Times New Roman;"><span style="font-size:12pt;">This week a <a href="http://www.boston.com/news/health/blog/2010/02/scientists_link.html">study</a> was released that shows in its preliminary data that scientists are coming closer to determining another factor – and perhaps the cause – of SIDS deaths. Reported last night on <a href="http://www.msnbc.msn.com/id/34276015/vp/35207624#35207624">NBC’s Nightly News</a> and this morning on the <a href="http://today.msnbc.msn.com/id/26184891/vp/35214427#35214427">Today Show</a>, the study – led by Children’s Hospital Boston – found that babies who died of SIDS had reduced levels of a chemical called serotonin, which helps regulate breathing, blood pressure and heart rate in the brain during sleep. Essentially, if a baby with low levels of serotonin is put face down in the crib and begins to re-breathe carbon dioxide, it may not be able to respond correctly by lifting or turning its head and waking up.<br /><br />While we still have a ways to go to understand SIDS completely, this is a very encouraging step in the right direction. Researchers will work towards a screening test for serotonin levels in a baby’s brain so that we can identify babies who may be at greater risk for SIDS.<br /><br />Furthermore, the study supports the practice of reducing the risk of putting babies on their backs at nap or bed time to reduce the risks of SIDS. Our educational onesies include several safe sleeping tips on the back, which I’ve listed below. Check out <a href="http://www.thissideupcampaign.org/">www.thissideupcampaign.org</a> to learn more about our efforts.<br /><br />Keep me safe by:<br /></span></span><span style="font-size:12pt;"><span style="font-family:Symbol;">· </span><span style="font-family:Times New Roman;">Placing me on my back while sleeping<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Giving me a pacifier at nap and bed time<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Keeping me out of a grown-up’s bed<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Removing all toys from where I sleep<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Not allowing adults to smoke around me<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Keeping me from getting overheated<br /></span></span></span><span style="font-family:Arial;"><span style="font-size:10pt;"><br /></span></span><span style="font-size:130%;"><span style="font-family:Symbol;"><span style="font-size:12pt;">· </span></span><span style="font-size:12pt;"><span style="font-family:Times New Roman;">Breastfeeding me as often as possible</span></span></span> <!--EndFragment-->Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-80973257871587291362009-12-10T14:38:00.007-05:002009-12-10T14:54:39.499-05:00Kyra Oliver tells Richmond Family Magazine why it is important to be educated and to educate others.<span style="font-family:arial;">"New information is being discovered all the time," says Kyra. "And that's part of our goal - not just to educate parents about what we already know about SIDS, but also to learn more about risk factors that can be avoided in the future.</span><br /><br /><span style="font-family:arial;">"We were doing everything right," says Sarah Webster, who lost her daughter to SIDS. "Alexandra breastfed right away with no problems. We always put her down on her back and we know the sitter did the same."</span><br /><span style="font-family:Arial;"></span><br /><span style="font-family:Arial;">"Ultimately it comes down to what is best for the family," Kyra Oliver says. "If you have a child who just will not sleep on his back, then you may have to adjust your plans. You can't go day after day without sleep, so you just do the best you can."</span><br /><br /><span style="font-family:Arial;"></span><br /><span style="font-family:Arial;">To download the full article:</span><br /><a href="http://www.hayeshitzemanfoundation.org/docs/richmondfamilylr%20(2).pdf">http://www.hayeshitzemanfoundation.org/docs/richmondfamilylr%20(2).pdf</a><br /><br /><span style="font-family:Arial;"></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-28485571142728857742009-08-21T14:51:00.000-04:002009-08-21T14:52:20.518-04:00Ads Perpetuate Unsafe SleepingThe Back to Sleep campaign officially launched in 1994 to educate caregivers that babies are safest from the risk of SIDS when sleeping on their backs.<br /><br />Fifteen years later and almost every time you see a picture of a baby sleeping – whether it is in an ad or to show off a professional photographer’s portfolio – the baby is sleeping on his stomach. <a href="http://health.usnews.com/articles/health/sleep/2009/08/17/whats-wrong-with-this-picture-baby-is-in-danger.html">U.S. News and World Report</a> highlighted this dichotomy in a piece this week, which included other safe-sleeping tips.<br /><br />The message advertisers send when they show babies sleeping on their stomachs is irresponsible in light of what researchers have learned about SIDS. It’s time companies stop sending mixed messages.<br /><br />People act on what they see or hear. Fifteen years after Back to Sleep, there obviously is the need for more education. That’s why we started the <a href="http://www.thissideupcampaign.org/">This Side Up campaign</a>.Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-61345037873455225872009-08-10T14:04:00.005-04:002009-08-10T16:07:23.779-04:00Hayes Foundation/This Side Up Campaign Featured in Woman's WorldThis week's (Aug. 17) Woman's World magazine features the Hayes Foundation and our <a href="http://www.thissideupcampaign.org/">This Side Up campaign</a>.<br /><br />Very exciting and a little nerve-racking at the same time. Three years ago, we had an idea for a campaign to raise awareness of Sudden Infant Death Syndrome (SIDS), and today, we're highlighted in the "Doing Good" section of Woman's World, which has a circulation of 1.3 million.<br /><br />Check it out here: <a href="http://www.thissideupcampaign.org/documents/womansworldfull.pdf">http://www.thissideupcampaign.org/documents/womansworldfull.pdf</a><br /><p></p><p><br /></p>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-29703544474413890882009-08-04T14:51:00.003-04:002009-08-04T14:54:57.757-04:00Virginia Sees Drop in Infant MortalitySome very exciting news to share!<br /><br />Virginia Gov. Timothy M. Kaine <a href="http://www2.timesdispatch.com/rtd/news/state_regional/article/KAINETKNOTES_20090804-113802/283983/">announced today</a> that the state’s infant mortality rate dropped from <a href="http://hamptonroads.com/2009/08/infant-mortality-rate-virginia-drops-new-low-2008-0">7.7 deaths per 1,000 births in 2007 to 6.7 deaths per 1,000 births in 2008</a> – its lowest rate ever.<br /><br />Of special note to me was a statistic delivered by Dr. Karen Remley, the Virginia Health Commissioner: there were 22 fewer SIDS or safe-sleeping-related deaths in 2008 than in 2007.<br /><br />This is terrific news and something that all who have been involved at the state, local and private level should be proud. I’d like to think we have contributed by educating parents, grandparents and all caregivers that babies are safest from the risk of SIDS when sleeping on their backs…or This Side Up. <br /><br />Our <a href="http://www.thissideupcampaign.org/">This Side Up campaign</a> was announced in March of 2006 and was implemented in a handful of hospitals later that year. Since then, we’ve grown to nearly 20 Virginia hospitals, and we were especially honored to include our onesies in the New Parent Kits provided to Central Virginia parents through a partnership with Gov. Kaine’s Smart Beginnings initiative, Ukrop’s Super Markets Inc., Ukrop’s Dress Express and Pampers.<br /><br />I applaud Gov. Kaine and all who have been involved - today is a big step forward. But, I also know that there’s more work to be done.Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-50918888701516673752009-06-17T07:34:00.002-04:002009-06-17T07:44:43.395-04:00This Side Up Campaign Is Now In FloridaI am so proud that we are now in Florida! Our goal is to educate everyone-- mom's, dad's grandparents, siblings, anyone who keeps your child, so that NO ONE has to go through the tragedy of losing a child. <div><br /></div><div>We need to get this campaign across the country. The thing that is so special about this campaign is that the onesie is a way to educate without putting so much fear into our minds. What I mean is that no one wants to talk about SIDS-- they will turn their heads at the thought. It is too much. However, the onesie is adorable and opens the conversation. And if they don't want to talk, they will still get the message because the onesie is loaded with tips that may help. </div><div><img alt="PX00168_9[1]" class="at-xid-6a00d83451c3cb69e20115700c12d7970c " src="http://blogs.orlandosentinel.com/.a/6a00d83451c3cb69e20115700c12d7970c-400wi" style="MARGIN: 0px 0px 5px 5px; WIDTH: 380px" /><br /></div><div><br /><div><br /></div><div>Kate Santich, a writer for the Orlando Sentinel, joined us at the press conference last week. Read her <a href="http://blogs.orlandosentinel.com/changetheworld/2009/06/campaign-to-save-sleeping-babies.html">perspective</a>. She shares information about what Florida is doing to help save babies. She also notes the help of Matt Bryant, Tampa Bay Buccaneers kicker who also joined us at the press conference. </div><div><br /></div><div><span class="Apple-tab-span" style="white-space:pre"> </span><span class="Apple-style-span" style="border-collapse: collapse; font-family: Verdana; font-size: 12px; ">The campaign is a joint effort by the <a href="http://www.hcecf.org/" target="_blank" style="text-decoration: none; color: rgb(0, 68, 136); font-weight: bold; ">Health Council of East Central Florida</a>and the <a href="http://www.hayesfoundation.org/" target="_blank" style="text-decoration: none; color: rgb(0, 68, 136); font-weight: bold; ">Hayes Foundation</a>, <span class="Apple-tab-span" style="white-space:pre"> </span>started in 2002 by <a href="http://www.blogger.com/profile/03440788292609687986" target="_blank" style="text-decoration: none; color: rgb(0, 68, 136); font-weight: bold; ">Kyra Oliver</a> of Richmond, Va., who lost her son Hayes to SIDS. Their mission, thanks to <span class="Apple-tab-span" style="white-space:pre"> </span>a $31,000 grant, is to send every baby born at an Orange County hospital home with a onesie that has <span class="Apple-tab-span" style="white-space:pre"> </span>"<em style="font-style: italic; ">This Side Up… while sleeping</em>" printed on the front.</span><br /></div><div><span class="Apple-style-span" style="border-collapse: collapse; font-family: Verdana; font-size: 12px;"><br /></span></div><div><span class="Apple-style-span" style="border-collapse: collapse; font-family: Verdana; font-size: 12px;">Thank you, Florida! </span></div></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-54672682614017543122009-06-17T07:24:00.004-04:002009-06-17T07:33:57.207-04:00Smoking and SIDS; Virginia Launches Campaign to Battle Smoking While Pregnant<span class="Apple-style-span" style="font-size:small;">It seems Virginia is about to launch a campaign to educate others about the risk factors of smoking while pregnant. It can cause premature births, low birth weight-- I think it is all on the the side of the cigarette package. </span><div><span class="Apple-style-span" style="font-size:small;"><br /></span></div><div><a href="http://www.timesdispatch.com/rtd/news/local/article/BABY17_20090616-225801/274304/"><span class="Apple-style-span" style="color: rgb(0, 0, 0);"><span class="Apple-style-span" style="font-size:small;">Click here</span></span></a><span class="Apple-style-span" style="font-size:small;"> to learn what's about to happen. </span><span class="Apple-style-span" style=" line-height: 15px; font-family:Arial;"><span class="Apple-style-span" style="font-size:small;">Renee McCoy Wiggins said she stopped smoking as soon as she learned she was pregnant four months ago.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><img src="http://media.timesdispatch.com/timesdispatch/img-story/images/uploads/pregnantsmoking.jpg" alt="Richmond takes on infant mortality by battling smoking" /><br /></span></div><div><span class="Apple-style-span" style="font-size:small;"><br /></span></div><div><span class="Apple-style-span" style="font-size:small;">Here is some information from the article:</span></div><div><span class="Apple-style-span" style=" ;font-family:Arial;"><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-size:small;">The city's infant mortality rate, at 12.4 infant deaths per 1,000 live births in 2007, is higher than the state average of 7.7 deaths for every 1,000 babies born.</span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-size:small;">Just as troubling for health officials, though, is the fivefold racial disparity. In Richmond, the infant mortality rate for African-American babies is 19 deaths per 1,000 live births compared with about four deaths per 1,000 live births among whites.</span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-size:small;">In terms of lives lost, 41 Richmond infants died before reaching age 1 in 2007 -- 36 black and five white.</span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-size:small;">"There are many things that can impact someone having a healthy birth, and we know that smoking is one of those things," said Rose Stith Singleton of the Richmond Healthy Start Initiative, a Richmond Social Services program.</span></p></span></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-59005253836267098192009-06-12T14:50:00.005-04:002009-06-12T15:00:50.623-04:00HCECF, Hayes Foundation Form Partnership to Increase Awareness of SIDS in East Central Florida: Tampa Bay Buccaneers Kicker Matt Bryant Lends Support<!--StartFragment--> <div class="Section1"> <p class="MsoNormal" style="margin-right:-.5in"><span class="Apple-style-span" style="font-weight: bold; ">FOR IMMEDIATE RELEASE</span><br /></p> <p class="MsoNormal" style="margin-right:-.5in"><b style="mso-bidi-font-weight: normal"><span style="mso-fareast-Times New Roman"font-family:";"><o:p>Contact: Karen van Caulil, Ph.D.<span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span> Contact: Sean Ryan</o:p></span></b></p> <p class="MsoNormal" style="margin-right:-.5in"><span style="mso-fareast-Times New Roman"font-family:";">Health Council of East Central Florida, Inc.<span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-spacerun: yes"> </span><span style="mso-spacerun: yes"> </span>The Hayes Foundation<o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in"><span style="mso-fareast-Times New Roman"font-family:";">407.977.1610 (ext. 222)/kvancaulil@hcecf.org<span style="mso-tab-count:1"> </span><span style="mso-tab-count:1"> </span><span style="mso-spacerun: yes"> </span>804.788.1414/sryan@hodgespart.com<span style="mso-tab-count:1"> </span><span style="mso-spacerun: yes"> </span><o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in"><b style="mso-bidi-font-weight: normal"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></b></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><b style="mso-bidi-font-weight:normal"><span style="mso-fareast-Times New Roman"font-family:";font-size:16.0pt;">HCECF, Hayes Foundation Form Partnership <o:p></o:p></span></b></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><b style="mso-bidi-font-weight:normal"><span style="mso-fareast-Times New Roman"font-family:";font-size:16.0pt;">to Increase Awareness of SIDS in East Central Florida<o:p></o:p></span></b></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><b style="mso-bidi-font-weight:normal"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></b></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><b style="mso-bidi-font-weight:normal"><i style="mso-bidi-font-style:normal"><span style="mso-fareast-Times New Roman"font-family:";">Tampa Bay Buccaneers Kicker Matt Bryant Lends Support to “This Side Up” Campaign<o:p></o:p></span></i></b></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><b style="mso-bidi-font-weight:normal"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></b></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><b style="mso-bidi-font-weight:normal"><span style="mso-fareast-Times New Roman"font-family:";">ORLANDO, June 12, 2009 – </span></b><span style="mso-fareast-Times New Roman"font-family:";">The Health Council of East Central Florida (HCECF), the Orange County Healthy Start Coalition, the Orange County Health Department, the 100 Women Strong Giving Circle and The Hayes Foundation today announce the formation of a partnership aimed at raising awareness of SIDS and safe-sleeping practices in Orange County.<span style="mso-spacerun: yes"> </span>The Hayes Foundation, based out of Virginia, was started by a woman who lost her child to SIDS.<o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";">HCECF will implement The Hayes Foundation’s <i style="mso-bidi-font-style:normal">This Side Up </i>campaign, an educational effort that reminds anyone who looks after a baby (parents, grandparents, siblings and daycare providers) that babies are at less of a risk of SIDS if placed on their backs at nap or bed time.<span style="mso-spacerun: yes"> </span>Funded by a grant from the 100 Women Strong, HCECF will distribute the campaign’s educational onesies to all babies born in Orange County hospitals.<span style="mso-spacerun: yes"> </span>The onesies read “This Side Up…While Sleeping” on the front and offer additional safe-sleeping tips on the back.<span style="mso-spacerun: yes"> </span>The grant funding will cover the costs of the campaign for several months, but the campaign will also include a “pay it forward approach” to the community to continue the distribution of the onesies. <o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";">“The onesies are a reminder of a topic that many parents and caregivers are uncomfortable discussing,” said Karen van Caulil, executive director of HCECF. “They are a tangible way to start the conversation about SIDS and safe-sleeping habits for babies. We have seen SIDS deaths occur all too often in our community.<span style="mso-spacerun: yes"> </span>It’s our hope to educate and raise awareness of ways we can reduce our risk.”<o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><span style="mso-spacerun: yes"> </span><o:p></o:p></span></p> </div> <span style="line-height:150%;font-family:"Times New Roman"; mso-fareast-font-family:"Times New Roman";mso-bidi-Times New Roman"; mso-ansi-language:EN-US;mso-fareast-language:EN-USfont-family:";font-size:12.0pt;"><br /></span> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";">Added Kyra Oliver, who founded The Hayes Foundation days after her son Hayes died of SIDS at 4½ months: “We are thrilled that the Health Council of East Central Florida is willing to help us spread our message and raise awareness of SIDS.<span style="mso-spacerun: yes"> </span>Our vision is to create a world without SIDS, and this partnership will take us one step closer to that goal.”<span style="mso-spacerun: yes"> </span><o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">Tampa Bay Buccaneers kicker Matt Bryant and his wife Melissa have also joined the effort to spread the <i style="mso-bidi-font-style:normal">This Side Up </i>campaign. The Bryants, known in the Tampa Bay community for their support of children and those in need through the March of Dimes, Special Olympics and Cystic Fibrosis Foundation, among others, lost 3-month-old son Matthew Tryson Bryant to SIDS last September.</p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">“SIDS doesn’t discriminate: It can affect any family at any time,” said Matt Bryant, the Bucs’ 2007 nominee for the NFL’s Walter Payton Man of the Year award for his playing ability and community service. “We are living proof of that and want to remind every parent not to take anything for granted. We hope we can help spread the <i style="mso-bidi-font-style:normal">This Side Up </i>message here in Central Florida, in Tampa Bay and across Florida.”<span style="mso-spacerun: yes"> </span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">About 2,500 families in the United States lose a baby to SIDS each year. That’s about half as many deaths related to SIDS as in 1994 when the national <i style="mso-bidi-font-style:normal">Back to Sleep </i>campaign was introduced.<span style="mso-spacerun: yes"> </span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">“Although we have seen a decline of SIDS deaths locally in recent years, the rate of sudden unexpected infant deaths in Orange County continues to increase and probably includes babies who were not put to sleep as safely as possible,” Dr. van Caulil said. “We believe this campaign will help educate anyone who looks after a baby of the proper sleeping position and environment.” </p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">The Hayes Foundation introduced the <i style="mso-bidi-font-style:normal">This Side Up</i> campaign in 2006 as an extension of <i style="mso-bidi-font-style:normal">Back to Sleep</i> with the goal of putting a tangible reminder in the hands of those who look after babies. The Hayes Foundation has distributed more than 50,000 onesies in more than 20 hospitals in Virginia and Tennessee and through Virginia Gov. Timothy M. Kaine’s Smart Beginnings Initiative. In April, it partnered with The Raise Foundation to launch the campaign in Orange County, Calif.</p> <p class="MsoNormal" style="margin-right:-.5in"><span class="Apple-style-span" style="font-weight: bold;"><br /></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">“SIDS continues to puzzle the medical community,” Oliver said. “While it’s not possible to <i style="mso-bidi-font-style:normal">prevent </i>SIDS, research has proven there are factors that can <i style="mso-bidi-font-style:normal">reduce the risk </i>of SIDS. That’s what our campaign is about.”</p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">Oliver’s son Hayes was sleeping on his stomach while at daycare when she got a phone call that he wasn’t breathing. Just as she was getting to know her son, he was gone. In the days following his death, she started The Hayes Foundation in his honor. Since its founding in 2002, the foundation has raised more than $500,000 for SIDS awareness and education. </p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%">Organizations interested in learning more about the <i style="mso-bidi-font-style:normal">This Side Up</i> onesies project or who are interested in donating to this important cause can contact the Health Council of East Central Florida at <span style="mso-fareast-Times New Roman"font-family:";">407.977.1610 </span>for more information. </p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center; line-height:150%"><o:p> </o:p></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center; line-height:150%">* * *</p> <p class="MsoNormal" style="margin-right:-.5in"><b style="mso-bidi-font-weight: normal">About The Health Council of East Central Florida<o:p></o:p></b></p> <p class="MsoNormal" style="margin-right:-.5in"><span style="mso-fareast-Times New Roman"font-family:";">The Health Council of East Central Florida is 501c3 non-profit organization, the regional health planning agency for Orange, Osceola, Seminole and Brevard counties.<span style="mso-spacerun: yes"> </span>HCECF </span>engages in community-based planning that improves health and promotes wellness in the region.<span style="mso-spacerun: yes"> </span>HCECF serves as an objective source of healthcare information, fostering community dialogue on contemporary health issues and developing solutions for emerging<span style="font-size:10.0pt;"> </span>health needs.<span style="font-size:10.0pt;"><span style="mso-spacerun: yes"> </span><span style="mso-spacerun: yes"> </span></span>For more information, visit <a href="http://www.hcecf.org/">www.hcecf.org</a></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in"><b style="mso-bidi-font-weight: normal"><span style="mso-fareast-Times New Roman"font-family:";">About The Hayes Foundation<o:p></o:p></span></b></p> <p class="MsoNormal" style="margin-right:-.5in"><span style="mso-fareast-Times New Roman"font-family:";">The Hayes Foundation is a nonprofit organization that was started in 2002 by Kyra Oliver days after her 4½-month-old son Hayes died of SIDS. The foundation, based in Richmond, Va., has raised more than $500,000 for SIDS education and research and has helped raise awareness of SIDS prevention among thousands of families. Its <i style="mso-bidi-font-style:normal">This Side Up </i>campaign launched in March 2006 to educate parents and anyone who cares for a baby that the safest way for babies to sleep is on their backs. For more information, visit <a href="http://www.hayesfoundation.org/">www.hayesfoundation.org</a> and <a href="http://www.thissideupcampaign.org/">www.thissideupcampaign.org</a>.<span style="mso-spacerun: yes"> </span><o:p></o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in"><span style=" mso-fareast-Times New Roman"font-family:";font-size:11.0pt;"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in"><span style=" mso-fareast-Times New Roman"font-family:";font-size:11.0pt;"><o:p> </o:p></span></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><span style="mso-fareast-Times New Roman"font-family:";"># # #<o:p></o:p></span></p> <p class="MsoNormal" align="center" style="margin-right:-.5in;text-align:center"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal" style="margin-right:-.5in;line-height:150%"><span style="mso-fareast-Times New Roman"font-family:";"><o:p> </o:p></span></p> <p class="MsoNormal"><o:p> </o:p></p> <p class="MsoNormal"><o:p> </o:p></p> <p class="MsoNormal"><o:p> </o:p></p> <!--EndFragment-->Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-62901950780850451842009-05-15T12:58:00.004-04:002009-05-15T13:04:33.140-04:00Golf Tournament To Raise Money for the Hayes Foundation to Prevent SIDSI am in Tennessee, my hometown of Livingston, getting ready for the annual golf tournament to be held tomorrow morning. It is truly amazing to see so many of my friends and family come together, working so hard, to create this event. <div><br /></div><div>This is the 6th annual Hayes Foundation Golf Tourney and I cannot thank all of our volunteers enough for all that they do. </div><div><br /></div><div>I hope that everyone has a great game!</div><div><br /></div><div>Kyra</div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-23434450592148840722009-05-06T19:25:00.007-04:002009-05-06T19:35:52.974-04:00‘This Side Up’ SIDS-awareness campaign goes to California<span class="Apple-style-span" style=" ;font-family:Arial;"><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="color: rgb(153, 153, 153); line-height: normal; "></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="color: rgb(0, 0, 0);"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">We are so proud of our partnership with the Raise Foundation. Special thanks to everyone at Raise, the Hodges Partnership and Richmond Times Dispatch! </span></span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="color: rgb(0, 0, 0);"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">Below is what the RTD printed today. </span></span></span></p><p></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">By </span></span><span style="text-transform: uppercase; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; "><a href="mailto:content@mediageneral.com" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; color: rgb(25, 105, 142); "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">STAFF REPORTS</span></span></a></span><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;"><br />Published: May 6, 2009</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">The Hayes Foundation, a Richmond-based nonprofit organization, has formed a partnership with a California group to raise awareness about sudden infant death syndrome and to promote safe sleeping.</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">The Raise Foundation of California's Orange County will join the Hayes Foundation's "This Side Up" campaign, which includes distribution of infant body suits imprinted with "This Side Up . . . While Sleeping" on the front and additional safe-sleeping tips on the back.</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">The suits will be distributed to Orange County hospitals, public-health sites and family resource centers, a spokesman for the Hayes Foundation said this week.</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">The "This Side Up" campaign, started in Virginia in 2006, aims to educate new parents and caregivers that babies are at less of a risk of SIDS if placed on their backs to sleep. The Hayes Foundation has distributed more than 50,000 body suits across Virginia and Tennessee.</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">Kyra Oliver founded the Hayes Foundation in 2002 after her son, Hayes, died of SIDS at age 4 months. Find out more at HayesFoundation.org.</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:georgia;"><span class="Apple-style-span" style="font-size:small;">-- Bill Lohmann</span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; "><span class="Apple-style-span" style="font-family:'times new roman';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></p><p style="padding-top: 0px; padding-right: 0px; padding-bottom: 0px; line-height: 1.25em; padding-left: 5px; margin-top: 0pt; margin-right: 10px; margin-bottom: 7px; margin-left: 0pt; font-size:0.75em;"><span class="Apple-style-span" style="line-height: 14px; "><a href="http://www.timesdispatch.com/rtd/lifestyles/health_med_fit/medical/article/SIDE06_20090505-223203/266010/" style="text-decoration: none; "><span class="Apple-style-span" style="color: rgb(0, 0, 0);"><span class="Apple-style-span" style="font-family:'times new roman';"><span class="Apple-style-span" style="font-size:small;">http://www.timesdispatch.com/rtd/lifestyles/health_med_fit/medical/article/SIDE06_20090505-223203/266010/</span></span></span></a></span><br /></p></span>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0tag:blogger.com,1999:blog-4817655920423208024.post-79037158111692818002009-05-01T12:50:00.009-04:002009-05-15T13:06:47.170-04:00Raise Foundation, Hayes Foundation Form Partnership<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_4x_v19xNWR8/SfsokekhgCI/AAAAAAAAADc/Bwv9wNCrlAc/s1600-h/3babies.jpg"><img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 320px; height: 229px;" src="http://4.bp.blogspot.com/_4x_v19xNWR8/SfsokekhgCI/AAAAAAAAADc/Bwv9wNCrlAc/s320/3babies.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5330899191069769762" /></a><br /><!--StartFragment--><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><b><u><br /></u></b></span></span><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span class="Apple-style-span" style=" font-weight: bold; text-decoration: underline;font-family:'Times New Roman';font-size:48px;"><br /></span></div><div><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><b><u>FOR IMMEDIATE RELEASE<br /></u><br />Contact: Russell Brammer Contact: Sean Ryan<br /></b>The Raise Foundation The Hayes Foundation<br /><a href="http://www.blogger.com/949.955.1578/russell@theraisefoundation.org">949.955.1578/russell@theraisefoundation.org</a> <a href="http://www.blogger.com/804.788.1414/sryan@hodgespart.com">804.788.1414/sryan@hodgespart.com</a> <span class="Apple-style-span" style="font-weight: bold; "></span></span></span></div><div><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><span class="Apple-style-span" style="font-weight: bold; ">Raise Foundation, Hayes Foundation Form Partnership</span></span></span><p align="CENTER"><span style="font-family:Times New Roman;"><b><span style="font-size:180%;"><span style="font-size:18pt;">to Increase Awareness of SIDS in Orange County<br /></span></span><span style="font-size:12pt;"> </span></b></span> </p><p> <span style="font-family:Times New Roman;"><b><span style="font-size:12pt;">IRVINE, Calif., April 30, 2009 – </span></b><span style="font-size:12pt;">The Raise Foundation, Orange County’s Child Abuse Prevention Council, and The Hayes Foundation, started after a Virginia woman lost her baby to Sudden Infant Death Syndrome (SIDS), today announce the formation of a partnership aimed at raising awareness of SIDS and safe-sleeping practices in Orange County. </span></span></p><p><span class="Apple-style-span" style="font-family:'Times New Roman';"><br /></span></p><p><span style="font-family:Times New Roman;"><span style="font-size:12pt;">The Raise Foundation will implement The Hayes Foundation’s <i>This Side Up </i>campaign, an educational effort that reminds anyone who looks after a baby (parents, grandparents, siblings and daycare providers) that babies are at less of a risk of SIDS if placed on their backs at nap or bed time. It will distribute the campaign’s educational onesies – which read “This Side Up…While Sleeping” on the front and offer additional safe-sleeping tips on the back – to Orange County’s area hospitals, public health sites and Family Resource Centers. The Raise Foundation also will serve as the <i>This Side Up </i>campaign’s exclusive partner for distribution to other California counties, hospitals or organizations.<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">“The onesies are a quick and ever-present reminder of a topic that many parents and caregivers are uncomfortable with,” said Russell Brammer, executive director of The Raise Foundation. “They are a way to start the conversation about SIDS and safe-sleeping habits for babies. It’s our hope that our neighboring counties will find this cause as important as we do.”<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">Added Kyra Oliver, who founded The Hayes Foundation days after her son Hayes died of SIDS at 4½ months: “We are overwhelmed that The Raise Foundation is willing to help us spread our message and raise awareness of SIDS. Our vision is to create a world without SIDS, and this partnership will take us one step closer to that goal.”<br /><br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">In 1998, The Raise Foundation introduced “A Guide for New Parents,” a nearly 500-page book that provides tips and instructions on raising a baby. While the guide is given free to about 600 parents annually in Orange County, the goal is to distribute it to every parent in the county. <br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">“We see the <i>This Side Up </i>campaign as the perfect complement to what we are doing with the parenting guides,” Brammer said. “Most forms of child abuse and neglect can be prevented through education, and we think the same for SIDS and other infant deaths related to sleeping and sleeping conditions.” <br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">About 2,500 families in the United States lose a baby to SIDS each year. That’s about half as many deaths related to SIDS as in 1994 when the national <i>Back to Sleep </i>campaign was introduced. The Hayes Foundation introduced the <i>This Side Up</i> campaign in 2006 as an extension of <i>Back to Sleep</i> with the goal of putting a tangible reminder in the hands of those who look after babies. The Hayes Foundation has distributed more than 50,000 onesies in more than 20 hospitals in Virginia and Tennessee and through Virginia Gov. Timothy M. Kaine’s Smart Beginnings Initiative.<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">“SIDS continues to puzzle the medical community,” Oliver said. “While it’s not possible to <i>prevent </i>SIDS, research has proven there are factors that can <i>reduce the risk </i>of SIDS. That’s what our campaign is about.”<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">Oliver’s son Hayes was sleeping on his stomach while at daycare when she got a phone call that he wasn’t breathing. Just as she was getting to know her son, he was gone. In the days following his death, she started The Hayes Foundation in his honor. Since its founding in 2002, the foundation has raised more than $500,000 for SIDS awareness and education.<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"><br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;">Hospitals or organizations interested in obtaining <i>This Side Up</i> onesies (English, Spanish or Vietnamese) can call The Raise Foundation at 949.955.1578 or visit www.theraisefoundation.org <<a href="http://www.theraisefoundation.org/">http://www.theraisefoundation.org</a>> for more information.<br /></span></span><span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"> </span></span> </p><p align="CENTER"> <span style="font-family:Times New Roman;"><span style="font-size:12pt;"> </span></span> </p><p> <span style="font-family:Calibri, Verdana, Helvetica, Arial;"><span style="font-size:11pt;"> </span></span> </p><p align="CENTER"> <span style="font-family:Times New Roman;"><span style="font-size:12pt;">* * * </span></span> </p><p><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><b>About The Raise Foundation<br /></b>The Raise Foundation is Orange County’s Child Abuse Prevention Council as officially designated by the Orange County Board of Supervisors in 1974. We became incorporated as a private nonprofit 501(c)3 agency in 1987. Our Mission is to stop the cycle of child abuse through leadership, education, advocacy, community collaboration, comprehensive services and through our role as Orange County’s officially designated Child Abuse Prevention Council. Our Vision: The elimination of child abuse in Orange County. <br /> <br />We fulfill our Mission by attacking the problem of child abuse through a multidimensional strategy, recognizing that no single approach and no single agency can solve this problem alone. Our strategy includes providing direct services to at-risk families in order to give parents more tools to cope with the challenges of parenting and the stresses of life. We collaborate with other agencies and organizations in programs to prevent child abuse to minimize duplication of services and maximize use of limited resources. We convene the Prevent Child Abuse Network each month. This Network is comprised of agencies, organizations, businesses, and individuals who are committed to eliminating child abuse in Orange County. We conduct public awareness campaigns like our campaign to increase knowledge of the Safe Surrender Law. We provide the public with educational forums, such as our annual Child Abuse Prevention and Treatment Conference. Through our Parent Education Program, “Helping Parents Raise Happy Families,” we provide parents with the tools they need to parent their children safely and effectively in times of stress and frustration. For more information, visit www.theraisefoundation.org <<a href="http://">http://</a>www.theraisefoundation.org/> .<br /></span></span><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><b><br /></b></span></span></p><p><span style="font-family:Times New Roman;"><span style="font-size:12pt;"><b>About The Hayes Foundation<br /></b>The Hayes Foundation is a nonprofit organization that was started in 2002 by Kyra Oliver days after her 4½-month-old son Hayes died of SIDS. The foundation, based in Richmond, Va., has raised more than $500,000 for SIDS education and research and has helped raise awareness of SIDS prevention among thousands of families. Its <i>This Side Up </i>campaign launched in March 2006 to educate parents and anyone who cares for a baby that the safest way for babies to sleep is on their backs. For more information, visit www.hayesfoundation.org <<a href="http://">http://</a>www.hayesfoundation.org/> and www.thissideupcampaign.org <<a href="http://">http://</a>www.thissideupcampaign.org/> . <br /></span><span style="font-size:11pt;"><br /> </span></span> </p><p align="CENTER"> <span style="font-family:Times New Roman;"><span style="font-size:12pt;"># # #</span></span> </p><p> <!--EndFragment--> </p></div>Kyra Oliverhttp://www.blogger.com/profile/03440788292609687986noreply@blogger.com0